Mobile app development is becoming more important since it allows customers to interact with products more effectively. With businesses facing an uncertain future, mobile app development services are becoming an area where lightning-fast innovations, disruptive technology, and emerging trends are helping companies attract clients professionally. Even though it has been a challenging period for many businesses because of the COVID-19 outbreak, global mobile development revenue will reach $44.3 trillion by 2027.

We can't ignore that mobile app development has increased revenue along with smartphones and other technologies that have become a necessity. According to a survey, approximately 7.49 billion mobile devices will be in use worldwide by 2025. There are always new trends and modern technologies emerging in the mobile app development industry. Well! In this blog post, we'll talk about the top 15 mobile app development trends for 2024 and how they will affect the app development industry.

So, let's get started!

Mobile App Development Prospects
The demand for mobile app development will continue to increase with the growing use of mobile devices and the Internet. There is a lot of competition in the mobile development market today, so app developers need to adapt to the latest trends and technologies to build an innovative app that drives success. In 2028, more than 7.7 billion people are expected to be on mobile networks globally, a number that will grow significantly in the next years. Therefore, a unique approach and new technologies are needed for new players to succeed in the mobile market.

Now that you understand the prospects for mobile app development, let’s get into the top app development trends that will rule 2024.

Top 15 Mobile App Development Trends For 2024
If you want to keep up with the never-ending client demands, applying the right app development strategies alone cannot assure complete success. To obtain maximum success, you will also need to hire dedicated app developers who are familiar with the latest mobile app trends, tools, and technologies. The following are the top 15 mobile app development trends that you should watch out for in 2024;

1. Artificial intelligence (AI) and machine learning (ML)
Artificial intelligence and machine learning have become more important than just another app development trend for global companies. The use of artificial intelligence and machine learning in mobile apps has already improved in recent years, and this trend will only continue. In addition to providing real-time support, AI can also recommend products and offer the best user experience on mobile. It is possible to improve the performance and responsiveness of mobile apps using machine learning.

OpenAI and ChatGPT have helped democratize the use of AI and machine learning in solutions around the world. From 2023 to 2030, a compound annual growth rate (CAGR) of 37.3% is expected for the global artificial intelligence market, according to Grand View Research. Using AI/ML in your mobile applications will keep your company at the forefront of mobile technology in 2024 and beyond, so you must implement it in your apps now.

2. Augmented Reality and Virtual Reality
Mobile application development has become increasingly popular with the use of AR and VR technologies. Virtual reality offers a fully immersive experience by creating a simulated environment, while augmented reality allows you to superimpose digital materials on the physical world.

To boost and enhance user experience and increase conversion rates, leading brands such as Sephora and IKEA are integrating augmented reality into their applications. Developers have been able to create gaming, educational, and entertainment applications thanks to these innovative technologies.

3. 5G Technology
The adoption of 5G technology is yet another mobile app development trend to watch for in 2024. In addition to making it easier to adopt AR/VR, AI-based mobile applications, machine learning, and more, 5G technology will also boost IoT adoption thanks to its speed, capacity, and reliability.

Users of 5G connectivity will be able to stream 4K videos with remote control access, which can enhance their offerings with great speed and efficiency in industries such as manufacturing, healthcare, and logistics.

4. Beacon Technology
Many mobile app developers have started using modern beacon technology solutions for app development. Beacons are Bluetooth-enabled, small, and low-energy transmitters that are used to send signals to smart devices. Since they are useful for developing scalable mobile apps, these gadgets have become increasingly popular over the past decade.

In particular, it is relevant for online stores since users obtain location-specific information and receive timely notifications as well as make purchases using their smartphones. Hence, there is no doubt that beacon technology is the newest trend, innovation, and insight in the mobile app market today and will continue to boom in 2024.

5. Wearables App Development
Wearable apps are growing as users install more wearable devices, making it the right time to invest in app development efforts. Besides connecting more effectively with your customers, you can also ensure long-term growth. With the app world becoming more and more popular, many sports and fitness brands are establishing their presence there. This trend has become a priority for all big businesses to deliver a quality experience to their customers in an efficient manner.

6. Predictive Analytics
Analyzing past data to predict future events is called predictive analytics. Data mining, machine learning, artificial intelligence, and modeling are used to make predictions about future events from current data. Users' journeys across the UX/UI have already been improved with AI integration for predictive analytics by tech giants like Facebook, Google, and Apple.

There are currently over 44 zettabytes of data in the digital universe, which puts the value of big data analytics for healthcare at $79.23 billion by 2028. In the future, it will continue to gain tremendous popularity as more computing power, more storage, and more data flow into the sector.

7. Gamification
Since the advent of AR-VR-based multiplayer gaming applications, gaming has become one of the mainstream focus of entertainment applications for the past few years. A mobile application with an existing game and loyalty reward system can motivate the user to interact with the application and play the game.

You can determine the complexity level to enhance user engagement using gaming applications. Mobile gaming applications that allow users to stay connected with loved ones have been on the rise for some time now.

8. Voice Feature In Mobile Apps
In the future, voice-related features will be a centric source for mobile apps, which will continue to be one of the most common trends in mobile app development. By incorporating voice assistant and voice search into the app, you will be able to navigate your platform with ease & convenience.

Customers can use voice commands to ask questions and search for information they are looking for using this app development trend. In the future, voice commands, questions, and information searching will become more common.

9. Internet of Things (IoT)
Smartwatches and fitness trackers connect to all your connected devices and offer alerts, health updates, and much more. IoT technology can make this possible, and it affects almost every existing industry, not just the health sector. Leading app development companies are also offering innovative IoT solutions that build smart homes and smart cities based on custom needs.

App developers can integrate IoT technology with a futuristic approach to offer smart solutions to industries such as manufacturing, healthcare, agriculture, energy and utilities, retail, and transportation.

10. Rise of Voice Search
There are many different types of technology designed to help people, but there are some that make users addicted or more satisfying. It is not surprising that voice search is expected to reach $27.16 billion U.S. by 2026 as it is one of those technologies. Voice search has gained importance over the last few years, which has motivated businesses from a variety of industries to integrate it into their apps for a more satisfactory user experience.

Furthermore, it is also possible to hire dedicated app developers with proven years of experience and expertise in integrating voice search into a wide range of mobile applications. Lastly, providing the most accurate and precise results of voice search can even be made easier with the right app development team of a leading app development company when integrating advanced technologies like big data, AI/ML, and more.

11. UI/UX Design of App
Mobile applications will focus on the look and feel of their user interface in 2024. The minimalism approach has emerged among mobile app developers; users expect a user interface that is classy and eye-catching while offering a best-in-class mobile experience.

Consider hiring app developers with knowledge of current and upcoming trends in mobile app design if you are considering launching your mobile application in 2024. Last but not least, having a great UI/UX design for your app can improve overall user engagement while reducing effort more efficiently.

12. P2P Mobile Apps
In P2P mobile apps, users can directly interact and connect. P2P mobile apps are also called peer-to-peer apps. Globally, people are using mobile applications like PayPal, Google Pay, and more to replace cards and cash-based transactions, making these mobile applications safer, more reliable, and easier to use than traditional methods. The hike in online transactions is one of the core reasons P2P mobile applications will be in trend in 2024.

Together with other P2P mobile apps for sharing music, rides, files, and more, the P2P revolution is sweeping the world. Mobile apps developed using P2P technology can help you reduce overall development costs and increase your return on investment in the coming years.

13. On-demand Apps
With more on-demand apps coming to the app market in 2024, things will get more interesting. Through mobile apps, smartphones meet all our needs fast, so you can simply place a request in the appropriate app in your preferred area, where you'll get the service immediately. Due to on-demand apps, big players like Taxify and Uber have gained enormous popularity in recent years. A food delivery app, a taxi app, a grocery delivery app, etc., are just a few examples of on-demand apps.

On-demand services are widely used by more than 86.5 million Americans, while there are 45 million people who offer them. The year is just about to begin, but there is no doubt that 2024 will be a great year for on-demand apps. Almost every organization has already moved to on-demand apps, and the trend is only going to grow shortly.

14. Dark Mode and Gradients
Most websites or mobile applications have a dark mode feature, which is a unique feature that makes the app's appearance more convenient for users. It's an excellent trend because users can stay on your app for a longer period without having to strain their eyes.

A user is also more likely to stay on an app if the background gradient is good. When it comes to presenting your business more deeply, it's one of the best features to add to your next mobile app.

15. Touchless UI
The amazing trend that is replacing biometric authentication slowly is gaining a lot of attention in the upcoming time. Users are also able to experience touch-free user interfaces on mobile apps that are camera-centric. Research suggests that a touchless experience will be available on more than half of all major business applications in the first quarter of 2024.

Moreover, it enhances app security and minimizes fraud and scams by allowing users to access the application through faces more efficiently.

Conclusion
Hence, it's important to work with the latest mobile development trends if you want to receive the full value from your app. You can get a better user experience and higher ROI for your app by incorporating future-proof features that enhance the overall functionality and scalability of your app. If you are not up to date on the newest app trends and don't understand how to harness them to offer a great product, you can't stay relevant in the highly competitive mobile app development industry. While you need not consider every trend when building an app, it is important to understand how the market is changing so you can adjust accordingly.

Developing an enjoyable mobile experience is all about leveraging cutting-edge technology and working with a reliable mobile app development service partner. Last but not least, consider hiring dedicated app developers from a leading mobile app development company if you wish to integrate the latest mobile trends into your mobile application.